Wednesday, October 30, 2013

What Hospitality Industry's Challenges - 5 Trends to watch out for!


Today, the rapid and deep-seeded recessionary trends and the opposite side business confidence have indeed position the hospitality industry's growth prospects within a extremely precarious and unknown territory. From riding on cloud nine a few years ago, the industry is at the moment gearing to weather the wide ranging storm ahead.

In this article, I have provided views into your various risks and challenges lying ahead over the hospitality industry in achieving optimal performance of these hotel assets.



  • If this marketplace conditions were to far away deteriorate, and indications are they, there will be a necessary impact on demand development, revenue performance and profitability of hotel companies. Performance pressures may continue to push industry players for more information on more efficient business has produced and forge new romantic relationships. The industry will try a journey of consolidation and could witness conversions, mergers even while acquisitions, more out of compulsions than back choice.



  • A new couple of competitive pressures through correction under the demand-supply imbalance will are responsible for improved choices and find themselves fragmentation of demand. In addition, the overall slowdown in economic activity end up with a direct impact on need across segments and feeder enhance. Businesses are likely to consider stringent austerity measures and so discretionary spends on travel will be a sure victim. These measures you may erode demand, bring essentially substantial rate correction, rationalize spends on MICE events and end up sub-optimum revenue performances right on top of hotels.



  • The executive management at hotels would have to constantly innovate and take hold of , dynamic business practices for making inherent flexibility in by means of cost structures. While hotels have rationalized key fixed contributions costs like payroll and raw materials, continued improvements will be difficult to find and hence guest fulfillment levels and employee morale get negatively impacted. The commodity price cycle does have bottomed out and a weak rainfall can further fuel inflation leading to increase in average service cost for each occupied room. Innovations in supply cycle management and outsourcing begins crucial and needed to be focused upon. Customization, re-alignment and re-engineering of processes will have a pivotal role in determining the figure to which a your online geared operationally to negotiate consistent profitability.



  • The rapidly changing macroeconomic environment and justification in asset values will give attractive opportunities for acquires of hotel assets. As, to leverage opportunities even so growth and expansion, this is certainly necessary to focus down into immediate improvements in the health of the organization's balance sheet. A key challenge is definitely the implementation of debt restructuring strategy and you'll find long-term capital availability.



  • There will most likely be a prolonged period along relative inactivity in there is and this will have impression on hotels as a preferred asset class for investments. Further, non-availability of qualitysites during hotel development will level international brands keen to find themselves in emerging markets market to obtain more flexible in terms of this product specifications. The development activity choosing hotels will rapidly goes to Tier II and so Tier III locations. The average inventory count for new-builds is generally significantly lower and in the present assessment the biggest development opportunities have been around in the mid-market segment with efficient hotels offering attractive value-for-money proposition onto their respective end-users.

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